The look up foundation

At the heart of Let the Lion Out is a deeper calling, one that connects strength, courage, and hope to something greater than ourselves. That calling is The Look Up Foundation, inspired by my father.

During his courageous battle with cancer, my dad wore a simple button every day that read: LUBRJICS – Look Up. Be Ready. Jesus Is Coming Soon. That small message carried a big truth: No matter what you're facing, you can always look up.

My father was the boldest man I’ve ever known. His unwavering faith, fierce courage, and refusal to give in to fear sparked something in me. It reminded me, and now reminds many, that we can rise above our struggles and live bold, brave, and free. That’s what it means to Let the Lion Out.

The Look Up Foundation exists to partner with Christ-centered organizations that help people look up, be ready, and know that Jesus is coming soon.

When you support Let The Lion Out, you’re not just giving, you are a Roar Maker. 50% of proceeds fuel The Look Up Foundation.